Tuesday, March 22, 2011
Shark humor
This week I decided to ask my roommate about her favorite commercial. It's interesting to see what commercials people remember and which ones just don't stick. This one came up in conversation...shark humor. Snickers is playing off this fictitious idea that sharks have human capabilities and are being used as market research. It puts an interesting twist on the typical person to person market research commercial. Have you seen any commercials lately that put a humorous twist on something usually quite average? Or are there certain commercials that really stick?
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Very funny :) It seems there is a separate strategy involved in ads that use animals. Here is another blog, onextrapixel, with many ads featuring animals.
ReplyDeletehttp://www.onextrapixel.com/2010/02/02/40-creative-and-funny-advertisements-using-animals/